The Driven-to-Defend Challenge is designed to engage state trucking associations in a friendly competition to amplify a collective impact in the fight against human trafficking.

Through training, outreach and awareness building, the challenge is meant to motivate associations to take action in 2026. By further equipping their members to recognize and respond to human trafficking, these engagement actions will showcase the trucking industry’s commitment to protecting vulnerable individuals.

All state trucking associations are eligible to participate. Each association will complete engagement activities and receive the associated badges upon completion.

This challenge is a seven-month initiative, bookended between National Human Trafficking Prevention Month and World Day Against Trafficking – Jan. 1 through July 30.

Complete the registration form and indicate how you will engage. Chris Moreno, TAT Industry Training specialist, will contact and assist you with any needed resources to carry out engagement activities.

Complete any of the listed engagement activities to receive badges. Only one item in each category needs to be completed to earn a badge.

• HUB BADGE – Bring people together and host a TAT awareness event.
  • Host a TAT webinar in 2026.
  • Invite TAT to speak at a conference in 2026.
  • Talk to TAT about future opportunities to co-host a TAT Coalition Build.
• SPOTLIGHT BADGE – Spread awareness about the crime of human trafficking and TAT’s model for combating it.
  • Publish TAT marketing in a newsletter or magazine.
  • Use TAT’s Partner Communication Plan or social media toolkit each month on social media (using #TAT and #DrivenToDefend.)
  • Add link to TAT’s website on your website.
• DISPATCHER BADGE – Distribute TAT’s free materials to your members to spread life-saving information.
  • Receive TAT wallet cards, window decals and posters to distribute to members.
  • Co-brand and print TAT visor cards to distribute to members.
• STORYTELLER BADGE –  Amplify reach by sharing quotes and information on TAT’s Harriet Tubman Award.
  • Submit an impact quote on the importance of getting involved with TAT to be used on TAT’s social media or in a TAT publication.
  • Execute member outreach related to TAT’s Harriet Tubman Award.
• COMMUNITY BADGE – Engage your community by joining with your state’s DOT or law enforcement to build awareness, or participate in TAT’s Youth on Transportation month in May.
  • Partner with your state’s DOT or law enforcement for a joint human trafficking awareness campaign. Contact us to discuss ideas.
  • Participate in TAT’s Youth on Transportation (YOT) month in May.
• INFLUENCER  BADGE – Promote impact by encouraging members to get involved with TAT or by becoming a corporate sponsor.
  • Encourage members to become TAT trained and consider other engagement. We will give you everything you need to execute an email campaign.
  • Become a corporate sponsor.

Engagement activities confirmed within the seven-month challenge period and completed before Dec. 31, 2026 will be honored.

Use TAT’s engagement dashboard to report activity completion.

You may also contact Chris Moreno at cmoreno@tatnonprofit.org to update your activity and receive the necessary resources or materials to carry out engagement activities.

Check out the engagement dashboard above to see each STA’s engagement activities.

Each STA will also receive monthly “Badge Tracking” emails with reminders and updates on the challenge.

Past and ongoing efforts are celebrated, but the challenge will focus on the current year’s actions to maintain momentum and foster a collective effort.

Yes! Associations that engage and complete activities will receive recognition in a TAT newsletter and in TAT’s annual report. Each STA will also receive a certificate of participation.

If you have any questions or need any materials or assistance, please contact Chris Moreno, Industry Training specialist at cmoreno@tatnonprofit.org.